From Joke to Open Bar

What Myopenbar.com founder Seva Granik says started as a joke has turned into a helpful resource (at least I think so) for New Yorkers who like to party, yet not spend their whole paycheck to do it.

“My roommate and I, we went out quite a bit in the early 2000s but didn’t have much money,” says the 36-year-old Granik. “So we sought out open bars as means to get our party on without having to pay.”

During the summer of 2005, he says he started a simple blog and an e-mail listing service around it because he was unemployed and bored.

“It blew up overnight,” Granik says.

Courtesy: Myopenbar/Hope Gangloff

And it’s no wonder why: Myopenbar provides daily listings of events, bars and clubs around the city that have open bars or deeply discounted drink specials, with details on times, covers and what’s included. For example, $6 will get you unlimited well drinks, Pabst Blue Ribbon (PBR) and Tater Tots Monday through Thursday from 8 p.m. to 9 p.m. at Trash Bar in Williamsburg; Friday and Saturday nights, it’s a $7 cover. Get the idea?

So how does Granik find the listings?

“All of the content that’s up on the Web site is submitted to us,” he says. “We used to do a lot of research and sometimes even steal listings from other Web sites, but we got way lazy and now we rely entirely on what people send to us.”

While he focuses primarily on New York City, Granik says he has maintained extensive lists accumulated in other cities.

“We got really greedy and high on our success early on and opened branches in Chicago, Los Angeles, San Francisco and Miami,” Granik says. “But soon [we] realized that we didn’t have a stable business model in those cities to support the editorial teams, and closed those branches.”

Although there is nothing new on the horizon for Myopenbar, Granik says it still generates money through events and marketing campaigns.

“You can only do so much with a Web site about free booze, you know?” he says. “And we certainly did a lot with it…. The old girl had a good run but she’s still kicking major ass.”

Visit Myopenbar.com for daily and ongoing drink specials and get your party on!

bloggains

About bloggains

I’m a journalist who likes to live well, but will never pay full price. In this new world of the Groupon et al., how can we get a bargain on the things we actually use? That is where I come in. I’m a single girl on a budget with a penchant for fashion, good food, and travel who likes to take care of herself in the process. So, I decided to blog about the everyday ways I save money while still living pretty well. Hopefully it can help you live life fully without paying full price!

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